Director Sales & Marketing OEM
Company: Aimbridge Hospitality
Location: Gainesville
Posted on: March 20, 2023
Job Description:
Job Summary
The Director of Sales & Marketing-Full Service has direct oversight
of planning and managing the overall sales and marketing for a Full
Service hotel. The intention is to achieve optimal occupancy growth
in existing accounts and generating new business all to maximize
total revenue and meet/exceed hotel profit objectives. This role
will oversee day-to-day operations of the hotel sales division
including but not limited to direct sales efforts follow-up and
proper sales administration and training. This role will ultimately
recommend the sales forecast marketing advertising sales plans
programs and annual budget for no more than one Full Service hotel;
manages within approved plans and budgets. - Management-level
associates are expected to work as much of each workday as is
necessary to complete their job responsibilities; for OEM
associates overtime does apply and is calculated accordingly.
Responsibilities
QUALIFICATIONS:
- At least 6 years of progressive hotel sales experience
preferred; or a 4-year college degree and at least 2 years of
related experience; or a 2-year college degree and at least 4 years
of related experience.
- Must have a valid driver's license in the applicable
state.
- Must possess highly developed verbal & written communication
skills to frequently negotiate convince sell and influence other
managerial personnel hotel guest(s) and/or corporate
clients.
- Must have thorough experience with professional selling skills:
opening probing supporting closing
- Shows strong analytical skills and strategic vision in
establishing appropriate sales deployment
- Must be proficient in general computer knowledge especially
Microsoft Office products
- Must be able to work independently and simultaneously manage
multiple tasks
- Strong organization and presentation skills
- Demonstrated ability to effectively interact and manage people
of diverse socioeconomic cultural disability and ethnic backgrounds
while solving complex problems and creating a productive sales
team
- Requires advanced knowledge of the principles and practices
within the sales/marketing/hospitality profession. -
- Must work well in stressful high pressure situations; maintain
composure and objectivity under pressure.
- Must be able to work with and understand financial information
and data and basic arithmetic functions.
JOB RESPONSIBILITIES:
- Coordinate all group transient and catering sales solicitations
and bookings to maximize overall revenue.
- Develop recommend implement and manage the division's annual
budget and the advertising public relations marketing and sales
plans and programs for the hotel to maximize rate occupancy and
food & beverage opportunities thus ensuring the hotel meets/exceeds
management and owner revenue/profit goals and expectations.
-
- Proactively conduct outside sales calls conduct sales tours and
entertain clients. -
- Understand the content reflected in contracts and how to
negotiate terms therein. -
- Develop and maintain market awareness to ensure ability to
predict revenue opportunities and set proactive
strategies.
- Monitor production of all top accounts and evaluate trends
within your market.
- Adheres to Aimbridge Hospitality's established regulations
company standards sales standards and sales metrics
related.
- Comply with attainment of individual goals as well as team
goals and budgeted metrics.
- Train all members of the hotel staff on how to recognize and
capitalize on all sales opportunities to increase hotel occupancy
and revenue. -
- With input and guidance from the GM and/or Corporate HR manage
Human Resources in the division in order to attract retain and
motivate the employees; hire train develop empower coach and
counsel conduct performance and salary reviews resolve problems
provide open communication vehicles discipline and terminate as
appropriate. -
- Supervise Catering & Event Management Team (as applicable) to
ensure that the Catering Food & Beverage and Meeting Room rental
budgets are met or exceeded.
- Develop a full working knowledge of the operations and policies
of the hotel including Sales Food and Beverage Front Office and
Reservations.
- Maintain strong visibility in local community and industry
organizations.
- Attend and/or conduct daily/weekly/monthly meetings and any
other functions required by management providing training on a
rotational basis.
- Maintains professional working relationship and promote open
lines of communication relationships to achieve initiatives with
respective marketing partner(s) and other internal departments
(i.e. Second Wave Aimbridge Digital or Branded field
marketing).
- Travel on a weekly basis as required. -
- Act as directed on behalf of the General Manager in his/her
absence; performing any other duties as requested by
management.
Property Details
Travelers can celebrate style at Aloft Gainesville University Area,
a hip new hotel where guest will be close to the University of
Florida campus. We offer easy-breezy access to its sports venues,
museums, and medical facilities. Nearby are Butler Plaza West's
shops and restaurants. - Guest can meet & mingle with friends at
our W XYZ(SM) bar, grab a sweet, savory, or healthy snack from
Re:fuel by Aloft, our 24/7 pantry, or play in our Re:mix lounge.
Guests can breeze into one of our Aloft rooms, featuring our
ultra-comfortable signature bed and custom amenities by Bliss
Spa.
Company Overview
As the global leader in third-party hotel management, our growing
portfolio represents over 1,550 hotels in all 50 states and 22
countries, from top international lodging brands to luxury hotels,
destination resorts and lifestyle hotels. Our associates around the
globe are passionate about serving our guests and driving
exceptional results, and thrive in a culture where everyone is
inspired to be the best. Join a world of possibility with Aimbridge
Hospitality.
Benefits
After an initial waiting period, those hired into full time
positions are eligible for a competitive benefits package that
includes the following:
- Now offering Daily Pay! Ask your Recruiter for more
details
- Medical, Dental, and Vision Coverage
- Short-Term and Long-Term Disability Income
- Term Life and AD&D Insurance
- Paid Time Off
- Employee Assistance Program
- 401k Retirement Plan
Keywords: Aimbridge Hospitality, Gainesville , Director Sales & Marketing OEM, Sales , Gainesville, Florida
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